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COPPA Notice - E4Effort

COPPA Notice

October 3, 2018

E4Effort and the Children’s Online Privacy Protection Act (COPPA)

This notice describes our practices concerning the collection, use, and disclosure of personal information from children under the age of 13.

A. Consent

Your School/School District (or teacher as an agent of the school) has consented to our collection of this information so that we can deliver the E4Effort services to your child and to the school. COPPA allows for educational institutions to act as a parent’s agent in certain educational contexts. This is outlined in the Federal Trade Commission’s document titled “Complying with COPPA: Frequently Asked Questions” (covered in Section M on “COPPA and Schools”).

B. Information Collected

The E4Effort System collects student:

      • Name: first, middle, last

The E4Effort System in some instances collects

      • Student ID
      • Parent/Guardian Name (optional)
      • Parent/Guardian email (optional)

We may collect the following information directly from the student if they use the E4Effort Student Portal:

      • Student email (optional)
      • Student redemption selections (within optional currency program – students earn points that we call “Effort Shares” that they may redeem for offers created by teacher or school).

When a School or District subscribes to E4Effort via Clever Inc. the following personally identifiable information may be collected (the school or district administrator controls these data fields):

      • student name: first, middle, last
      • gender
      • birthday
      • grade
      • parent/guardian name;
      • parent/guardian email

The School/School District agrees that it has the right to consent with the collection of this limited data from students under 13 because it is used solely for educational purposes.

C. Use of Information We Collect

Personal information is used by our Service to provide each student with an Effort Metric (Effort Percentage). The Serviceis designed to reinforce student effort in the areas of: a) Readiness – arriving to class on time with needed supplies; b) Participation – students are randomly selected to equalize participation opportunities; c) On Task – staying focused during individual and group learning tasks; and d) Behavior – following classroom expectations.  The Effort Metric, when viewed alongside academic metrics (grades), allows for a more complete picture of student performance. Our Service does not access student grades.

D. Disclosure of Information

Personal Information collected by E4Effort is not given or disclosed to any organization or third party.

E. Contact Us

For questions or comments about our data collection practices or our any other aspect of E4Effort please contact us via:


mail: E4Effort Inc, 2101 Scudder Street, Saint Paul, MN 55108